Perfume has become a necessity among today’s men and women. There are so many selection that consumers can buy from cheap dolce gabbana perfume online to the hottest celebrity perfumes. Clearly, celebrities bring attention to the products they endorse. Famous celebrities are seen promoting not just their latest movies or songs, but also common everyday products like cosmetics and fragrances.
Audrey Hepburn, Sophia Loren and Elizabeth Taylor are widely recognized actresses, noted not just for their incredible talents but also as pioneers of celebrity perfumes. Audrey Hepburn, the classical star of Roman Holiday, was one of the first celebrities to endorse a perfume. She backed Givenchy’s fragrance, L’interdit and was released in 1957 in the general public. In 1981, Sophia Loren, an icon of style, femininity, grace and elegance, also launched her own perfume, Sophia. But it was Elizabeth Taylor, who set the bar high for celebrity fragrances.
According to the Daily Mail, White Diamonds sold for $200 an ounce when it first launched in 1991 at the Marshall Field & Co department store in New York. It remains as the world’s best selling celebrity fragrance though it launched over 20 years ago. Last year, it reached an incredible $61.3 million global sale.
Today, celebrity perfumes continue to be on fire. Celebrities like Jennifer Lopez, Britney Spears, Beyonce, Paris Hilton and even football star David Beckham have signed contracts with perfume houses to associate their name with a signature scent, as a self-promotion campaign. The fragrances are then promoted with the celebrity’s name being the focal point of the campaign. Now you can buy david beckham perfume in hundreds of stores across the globe.
When purchasing a perfume, do not just consider the person endorsing the product. Take into consideration the type of scent you are looking for in a perfume. Some fragrances are designed to provide sophistication to mirror the celebrity endorsing the products. Other fragrances offer a fresh and sweet smell to suit the taste of most women consumers.
For guys who like the classic and rich fragrance, without being overpowering, try David Beckham’s Instinct cologne. It is woody and masculine with a touch of spicy citrus. You can also easily identify the best fragrances on the market right now by taking a look at the reviews customers have written about them.
Ultimately, search for a fragrance that has the overall quality you are looking for in a perfume. The product backed by a famous celebrity endorser is usually the one loved by the customers because it provides the most desirable experience.
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