Monthly Archives: July 2013

Tips in Picking The Right Promotional Umbrella

Umbrellas are not only limited to being utilized as a means to keep yourself from getting wet when there is rain or protection from the heat of the sun. Even companies have learned to take advantage of umbrellas by using them as promotional products. If you are a business owner and you plan to take advantage of umbrellas to do business then you should take note of the following:

Budget: As oppose to utilizing internet promotions, promotional umbrellas require materials, labor and other related costs for a company to be able to use it. This means that you as a business owner should have a definite idea of how much funds you will allocate to this project. Consider the cost of materials, costs, and manpower.

Promotional UmbrellasStyle: Take careful consideration of your target market when you are trying to consider the style of your promotional umbrella. Are most of the people in your target market conservative? If so, then maybe you should opt for a simpler style as oppose to a design which may seem bold, or having bright colors. If for example you plan to give promotional umbrellas to people who like to travel then you may want to pick promotional umbrellas having designs which give the impression of beaches, resorts, or traveling.

Color: Does your target market prefer umbrellas having soft but warm colors? Or do they prefer using bright colors during the summer season? On the other hand, using bright colors for promotional umbrellas is a good start since you want people to take notice of your company logo however, overdoing it may cause the umbrella to be unpleasant to the eyes.

Utilizing promotional umbrellas effectively can definitely make a big difference in increasing awareness of your company. At the same time, it helps establish a healthy relationship between your loyal customers and your company as well as establish rapport between your company and potential clients.